Yahoo Spotted Doubling the Price Online Music Subscriptions
Yahoo Inc. is doubling the price of its online music subscription service for portable MP3 players, ending a short-lived promotion that sought to lure consumers from Apple Computer Inc.’s market-leading iTunes store. We all knew the prices couldn’t last, so this really is not a big shocker.
Effective November 1, Yahoo will charge about $120 annually for access via download to more than 1 million songs that can then be transferred to portable players. The Internet powerhouse has been charging just under $60 annually — a price most industry observers predicted wouldn’t last when Yahoo entered the market in early May. Subscribing to the service on a monthly basis will cost $11.99, up from $6.99 under the initial pricing plan. That’s closer to but still below services from Napster Inc. and RealNetworks Inc., which each charge just under $15 per month.
Comments are closed.