Samsung Overtakes Apple as Biggest Smartphone Seller
Samsung overtook Apple in the last quarter to become the worlds largest smartphone vendor amid a widening technology and legal battle between the two companies. Samsung shipped 27.8 million smartphones in the last quarter, taking 23.8 percent of the market, Milton Keynes, U.K.- based Strategy Analytics said in an e-mailed statement today. Apples 17.1 million shipments, comprising 14.6 percent of the market, pushed the Cupertino, California-based company to second place. Nokia maintained its third position, it said.
Samsungs rise has been driven by a blend of elegant hardware designs, popular Android services, memorable sub-brands and extensive global distribution, Strategy Analytics wrote. Samsung has demonstrated that it is possible, at least in the short term, to differentiate and grow by using the Android ecosystem.
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