Opera Says Mobile Shopping on the Rise – Who Woulda Thunk It?
With all the worlds e-commerce in their hands, mobile shoppers truly know how to use it from their phones. According to Opera’s State of the Mobile Web Report, there was a clear increase in the number of visits to towards the end of the year, compared to earlier in 2010. The countries showing the clearest trend among the Opera Mini users were United States and Germany. Shoppers in these countries doubled their number of page views to Amazon.com towards the end of the year, as compared to the start of 2010. This Christmas was truly the season of the mobile shopper.
It is not hard to imagine the benefits of the full Web right at your fingertips when shopping in a crowded store, said Jon von Tetzchner, Co-founder, Opera Software ’Is this TV on sale really a good offer, or can I get a better deal online? What are people saying on the Web about the advantages of this computer model compared to the more expensive one?’ Full access to the Web via Opera Mini–even under difficult conditions such as crowded cellular networks–puts power back in the hands of the consumers.
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