Microsoft Nears Xbox 360 Profit
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Microsoft’s money-losing Xbox 360 will become profitable next year, says the company’s entertainment czar. I can’t believe they have been losing money on Xbox 360 sales for all this time.
That profit will have been a long time coming. The Xbox 360 and its predecessor have consistently lost money on a per-unit basis, and game software sales have not been strong enough to pull the group into the black. In the fourth quarter, for example, the Home and Entertainment group, responsible for the Xbox 360, grew revenue strongly, to $1.14 billion from $587 million the year before. But the unit also doubled its loss to $414 million.
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