HBO’s Streaming Site to Compete With Hulu?
HBO is continuing work on their own streaming site(currently in Beta), HBO Go, which is currently only available to subscribers of HBO AND Comcast or Verizon FiOS. HBO expects to win over the pay-consumers through offering a more broad variety of content, true to the HBO name. HBO is expected to hold a press conference today highlighting changes to the HBO Go service. Until then, details are scarce.
HBO plans on announcing today an expansion of its streaming content site, HBO Go, according to reports. HBO Go was unveiled last April and currently exists in beta, but according to The New York Times , the site will be undergoing major overhauls that’ll broaden its appeal and expand its HBO-centric content. But with big dogs like Hulu offering free content, will a subscriber-based service convince consumers to sign up for expensive cable packages just to watch online video?
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