Dell Takes On Pricing in Image Makeover
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As part of its efforts to get back on track, Dell is expected to announce a simplified PC pricing scheme for small businesses and consumers. We will let you know what happens when the news comes out this afternoon
Dell, which has scheduled a news announcement for July 13, is expected to reveal a revised PC pricing strategy that will present SMBs (small and midsize businesses) and consumers with a more straightforward menu of price options. The move, which doesn’t appear to affect large business accounts, comes as Dell attempts to recover from a series of missteps that curbed its growth during the first quarter of 2006.
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