CinemaNow, Intel Give PCs a Front Row Seat to 1080P HD Movies

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CinemaNow, Best Buy’s digital entertainment service, and Intel are giving people the ability to enjoy a larger library of premium high-definition content on their PCs. For the first time, CinemaNow will offer 1080p HD movies for rental and purchase on 2nd generation Intel Core processor-based PCs with Intel Insider technology. Previously, only standard-definition movies had been available from CinemaNow on the PC. The service will work on desktop, laptop or Ultrabooks as long as they have Intel Insider.

Best Buy CinemaNow

Intel Insider technology is a feature of 2nd generation Intel Core processors that opens up a whole world of premium movies and entertainment right from a PC. Previously, much of the 1080p HD content had not been available on the PC due in part to content owner concerns about security. Intel Insider is a hardware-based protection technology that was designed to enhance security features in 2nd generation Intel Core processors, which is the fastest-shipping product in Intel history at over 75 million units shipped to date. With that, Intel Insider is available to an immense user base that continues to increase greatly by the day.

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