Cell Phone Ads in Exchange For Text Messages

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The time has come to get ads on your cell phone and actually like it! It seems that some cell phone users are being offered the chance to send text messages for free in return for viewing ads on their phones.

The service is due to be unveiled later this month with the firm behind it busy recruiting punters to take part in beta testing. Exactly how many free texts peoplewill receive depends entirely on how many advertisers are prepared to give away. I-movo – a mobile marketing company whose clients include Nectar and All Bar One – has hooked up with mobile technology provider i-text to launch the service.

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